AVP/Consumer and Business Deposit Product Manager

Danbury, CT | Direct Hire

Post Date: 05/18/2017 Job ID: 11836 Industry: Product Manager

AVP Consumer and Business Deposit Product Manager

Danbury, CT

Full-time, Direct-hire


The bank consists of an integrated team that seeks to leverage creativity and innovation to deliver a customer-centric approach to financial services by fostering the convergence of perspectives, knowledge and insight through the sharing of ideas within a collaborative environment.

The innovation Center’ s AVP Consumer and Business Deposit Product Manager will be responsible for the development and management of consumer and small business cash deposit accounts.

This position will collaborate with Cash Management on the development of products and pricing.

  • Collaborate with Director of Payment Services to implement strategic direction for

assigned product lines; develop, implement and manage component(s) of

Payment Services Business Plan relating to consumer and small business deposit

  • Partner with Line of Business, Marketing, Digital Services and Customer Service

Center to develop and implement customer contact strategy and marketing tools

to address acquisition, retention and cross sale of consumer and small business

deposit product lines.
  • Understand and track budget impact, including cost structure, product financials,

revenue impact and product profitability for consumer and small business deposit

  • Provide comprehensive tracking and analysis for accurate analysis of all key

initiatives including new product development and product attribute or pricing

  • Reporting requirements will incorporate product performance, strategy, cross

product implications and action plans
  • Maintain an awareness of new trends and developments in marketing and

company products and services.
  • Stay abreast of industry trends and developments that may impact consumer and

small business deposit product lines; educate internal partners as appropriate.
  • Work closely with Business Intelligence Center and members of Payment Services

department to monitor sales activities, sales and growth trends, penetration

analyses and campaign ROI for consumer and small business and deposit

  • Perform analyses relating to existing and proposed products including market

potential. Integrate research results into ongoing product decisions and planning;

utilize research data to recommend changes in product design, sales and

marketing strategy.
  • Manage all aspects of new product implementation and existing product

modification to include, but not be limited to, the design and development of

services and process improvements.
  • Participate in establishing end to end product delivery from business requirement

development to sales training for all channels across product set.
  • Promotes profitable account growth and expansion while optimizing fee revenue

based on competitor analysis and customer elasticities.
  • Understand and manage risk and compliance related activities for consumer and

small business deposit products; ensure compliance with all regulatory and; or

legal requirements.
  • Keep abreast of regulatory compliance, trends and products within the Payment

Industry as well as changes within the competitive marketplace to ensure the Bank

maintains its competitive position.


  • Must communicate effectively using all mediums including but not limited to dealing with customers, clients, and employees on the telephone, in person, and in writing.
  •   Ability to speak effectively in one-on-one or small group situations.
  • Complete understanding of Microsoft Office Suite
  • Ability to work in a fast-paced environment
  • Analytical & Reasoning Skills: Ability to define problems, collect data, establish facts and draw valid conclusions. Ability to interpret an extensive variety of instructions and deal with several abstract and concrete variables.
  • Product Knowledge: Ability and interest in continually improving knowledge and understanding of bank products and services.

Jim Hinckley

Jim Hinckley joins Adams Consulting Group with 32 years in the search and recruitment business, most recently as President and CEO of Hinckley Associates, which he established in 1994, later acquiring Allen Staffing Services. He entered the business in 1981 with The Fisher Organization as Director of the Banking and Finance Group. Prior to entering the recruitment field, he served in senior management positions with Manufacturers Hanover Trust and Fidelity Union Bancorporation. Jim brings years of search and recruitment experience, primarily in banking and financial services with a long and successful career in middle to senior management recruiting for a wide variety of financial institutions spanning from local community banks to the top global financial firms. Additionally, his specialty includes financial, administration and marketing positions in non-financial firms. He is a graduate of Rutgers University with a major in accounting, and minors in finance and economics, and attended graduate school at Fairleigh Dickinson University with a major in marketing. Jim is also active in professional, charitable and civic organizations, and has served in government offices both elective and appointive, and serves as an officer and board member in several organizations.

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